Sweet Lady Jane's Bakery Logo

Sweet Lady Jane’s Bakery Logo

Sweet Lady Jane’s is a microbakery that specializes in sourdough loaves. The owner, Lindsey Wellman, had been preparing to scale up her business and wanted to redesign her existing logo. Sweet Lady Jane’s is the embodiment of family. Not only does Lindsey feed her family (both literally and figuratively) with this business, the name is also an affectionate nickname for her daughter Cora. I made sure to include some nods to Lindsey’s family in the final logo suite.